The American economy is currently in flux. Extraordinary levels of inflation, coupled with high interest rates and a general sense of economic uncertainty, have created a challenging environment for businesses of all sizes. However, the impact is particularly distressing for small businesses, the lifeblood of communities across the nation.

This white paper will provide a comprehensive understanding of the current market situation and its impact on small businesses. By understanding the current landscape and developing strategic responses, small businesses cannot only weather this uncertain market but also emerge stronger and more resilient. We'll look at the impact of economic volatility on small businesses as well as market trends and business opportunities. We'll take a closer look at Philadelphia as a case study for return-to-office policies and the national implications of these policies. And we'll also consider specific industries' national performance and forecasts. Lastly, we'll explore potential solutions and strategies that small businesses can employ to navigate this period of economic turbulence.

Read the white paper as a whole or click below to go directly to our sections.

Executive Summary

Part One: The Impact of Volatility on Small Businesses

The current unpredictable market is impacting businesses of all sizes, but small businesses, often with less financial buffer, can be particularly vulnerable… even if they try to plan ahead.

Part Two: Market Trends and Business Opportunities

It’s easy to become so focused on the day-to-day demands of running a business that you lose track of external financial developments that can dramatically impact your company’s success. Navigating an unstable market requires resilience and watching for emerging trends and opportunities. Here are four current trends having an impact on the market.

Part Three: Regional Spotlight

In 2024, Philadelphia’s Mayor, Cherelle Parker, issued a mandate for all city workers to return to in-person work. The mandate, which took effect July 15, 2024, is aimed at revitalizing the struggling downtown core. While the long-term impact remains to be seen, it provides a perfect snapshot of an issue many cities are facing across the country.

Part Four: Industry-Specific Insights

Beyond understanding broader market trends, success in a changing market requires a keen understanding of your specific industry’s performance and outlook. This section explores national trends and opportunities in three key sectors: multifamily, multi-use, and small light industrial.

Part Five: How Apex Commercial Capital Can Help You Thrive

Navigating a volatile market presents significant challenges for small businesses. Unpredictable revenue streams, fluctuating costs, and high interest rates can strain financial resources and hinder growth. However, with the right strategies and support, it’s possible to overcome these obstacles and build a resilient and thriving business.